4 résultat(s) recherche sur le tag 'Apple'

Apple

Public ISBD Titre : Apple : le déclin d'un mythe? Type de document : texte imprimé Editeur : Groupe de Recherche pour une Stratégie économique Alternative (GRESEA) Année de publication : janvier 2007 Collection : Télécom Press num. 8 Note générale : ARCH.TP/1997-8 Langues : Français (fre) Catégories : ARCHIVES Tags : NTIC  Informatique  Apple Résumé : Revue de presse Apple : le déclin d'un mythe? [texte imprimé] . - [S.l.] : Groupe de Recherche pour une Stratégie économique Alternative (GRESEA), janvier 2007. - (Télécom Press; 8) . ARCH.TP/1997-8 Langues : Français (fre) Catégories : ARCHIVES Tags : NTIC  Informatique  Apple Résumé : Revue de presse

Mining for smartphones    

Public ISBD Titre : Mining for smartphones : the true cost of tin Type de document : document électronique Editeur : Friends of the Earth Année de publication : November 2012 Importance : 32 p Langues : Anglais (eng) Tags : Matières premières  Etain  Télécommunications  GSM  Exploitation minière  Apple  Samsung  Sociétés transnationales Résumé : Stricter reporting and transparency needed for companies Tin used in some of the best-selling brands of smartphones is almost certainly linked to the devastation of forests, farmland, coral reefs and communities in Indonesia, according to a new report ’Mining for Smartphones : the True Cost of Tin’ from Friends of the Earth. The investigation links destructive mining techniques in Bangka, Indonesia, to products in Europe, and is released as the European Commission prepares to publish new draft legislation that will force companies to report on their non-financial impacts. Paul de Clerck, corporate accountability campaigner at Friends of the Earth Europe, said : "Samsung and Apple refuse to tell us where their tin comes from. We are asking the European Union to urgently draw up regulations forcing companies to disclose the resources they use and the environmental and human rights impacts associated with them." Two of the biggest producers of smartphones in Europe, Samsung and Apple, use large amounts of tin, and it is likely the Bangka mine, one of the largest tin mines in the world, is one of the providers. Neither company will reveal the source of their tin, according to Friends of the Earth. Shares of Apple and Samsung, American and South Korean companies respectively, float on the European stock exchange, and would be covered by the EU Accounts Modernisation Directive on non-financial reporting. Under the directive companies will have to disclose their impacts on the environment and human rights – including, in this case, the impacts of tin mining. Only obligatory reporting rules will push companies to demand better conditions from their suppliers and invest more in reducing the amount of resources they use. Pius Ginting, campaign manager at Friends of the Earth Indonesia/Walhi said : "Tin mining has damaged more than 65 percent of Bangka’s forest areas and more than 70 percent of Bangka’s coral reefs. Fifteen rivers are now contaminated by tin mining waste and access to clean water has become a problem for more than half of Bangka’s population. Additionally, mining for tin on Bangka is a dangerous occupation : more than sixty miners have died this year, most of them buried underground or trapped underwater." Europe is the region on the planet most dependent on imported resources. Europeans currently consume far more than their fair share of the planet’s natural resources. Friends of the Earth Europe believes new EU-wide company reporting rules should require companies to disclose their land and water footprints, material use and greenhouse gas emissions. Getting companies to measure and report is the first step towards reducing our unsustainable demands on the planet. En ligne : http://www.foe.co.uk/resource/reports/tin_mining.pdf Mining for smartphones : the true cost of tin [document électronique] . - [S.l.] : Friends of the Earth, November 2012 . - 32 p. Langues : Anglais (eng) Tags : Matières premières  Etain  Télécommunications  GSM  Exploitation minière  Apple  Samsung  Sociétés transnationales Résumé : Stricter reporting and transparency needed for companies Tin used in some of the best-selling brands of smartphones is almost certainly linked to the devastation of forests, farmland, coral reefs and communities in Indonesia, according to a new report ’Mining for Smartphones : the True Cost of Tin’ from Friends of the Earth. The investigation links destructive mining techniques in Bangka, Indonesia, to products in Europe, and is released as the European Commission prepares to publish new draft legislation that will force companies to report on their non-financial impacts. Paul de Clerck, corporate accountability campaigner at Friends of the Earth Europe, said : "Samsung and Apple refuse to tell us where their tin comes from. We are asking the European Union to urgently draw up regulations forcing companies to disclose the resources they use and the environmental and human rights impacts associated with them." Two of the biggest producers of smartphones in Europe, Samsung and Apple, use large amounts of tin, and it is likely the Bangka mine, one of the largest tin mines in the world, is one of the providers. Neither company will reveal the source of their tin, according to Friends of the Earth. Shares of Apple and Samsung, American and South Korean companies respectively, float on the European stock exchange, and would be covered by the EU Accounts Modernisation Directive on non-financial reporting. Under the directive companies will have to disclose their impacts on the environment and human rights – including, in this case, the impacts of tin mining. Only obligatory reporting rules will push companies to demand better conditions from their suppliers and invest more in reducing the amount of resources they use. Pius Ginting, campaign manager at Friends of the Earth Indonesia/Walhi said : "Tin mining has damaged more than 65 percent of Bangka’s forest areas and more than 70 percent of Bangka’s coral reefs. Fifteen rivers are now contaminated by tin mining waste and access to clean water has become a problem for more than half of Bangka’s population. Additionally, mining for tin on Bangka is a dangerous occupation : more than sixty miners have died this year, most of them buried underground or trapped underwater." Europe is the region on the planet most dependent on imported resources. Europeans currently consume far more than their fair share of the planet’s natural resources. Friends of the Earth Europe believes new EU-wide company reporting rules should require companies to disclose their land and water footprints, material use and greenhouse gas emissions. Getting companies to measure and report is the first step towards reducing our unsustainable demands on the planet. En ligne : http://www.foe.co.uk/resource/reports/tin_mining.pdf

Documents numériques

Report_-_Mining_for_smart_phones_-_the_true_cost_of_tin_compressed.pdf Adobe Acrobat PDF

Buyology / Martin Lindstrom

Public ISBD Titre : Buyology : How everything we believe about why we buy is wrong Type de document : texte imprimé Auteurs : Martin Lindstrom, Auteur Editeur : London [UK] : Random House Année de publication : 2009 Collection : Business Books Importance : 240 p Note générale : 04.03.LIN Langues : Anglais (eng) Catégories : Entreprises multinationales Tags : Neuromarketing  Publicité  Entreprises  Abercrombie & Fitch  Apple  Industrie automobile  Marques commerciales  Ford Motor Company  Media  Pepsi-Cola Company  Philip Morris  Distribution  Industrie du tabac  Industrie des communications Index. décimale : 04.03 Gestion Résumé : How much do we know about why we buy? What truly influences our decisions in today's message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below the surface, so deep within our subconscious minds, we're barely aware of them? In BUYOLOGY, Lindstrom, who was voted one of Time Magazine's most influential people of 2009, presents the astonishing findings from his groundbreaking, three-year, seven-million-dollar neuromarketing study, a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what seduces our interest and drives us to buy. Among the questions he explores: Does sex actually sell? To what extent do people in skimpy clothing and suggestive poses persuade us to buy products? Despite government bans, does subliminal advertising still surround us – from bars to highway billboards to supermarket shelves? Can "Cool" brands, like iPods, trigger our mating instincts? Can other senses – smell, touch, and sound - be so powerful as to physically arouse us when we see a product? Do companies copy from the world of religion and create rituals – like drinking a Corona with a lime – to capture our hard-earned dollars? Filled with entertaining inside stories about how we respond to such well-known brands as Marlboro, Nokia, Calvin Klein, Ford, and American Idol, BUYOLOGY is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced – or turned off – by marketers' relentless attempts to win our loyalty, our money, and our minds. Buyology : How everything we believe about why we buy is wrong [texte imprimé] / Martin Lindstrom, Auteur . - London (UK) : Random House, 2009 . - 240 p. - (Business Books) . 04.03.LIN Langues : Anglais (eng) Catégories : Entreprises multinationales Tags : Neuromarketing  Publicité  Entreprises  Abercrombie & Fitch  Apple  Industrie automobile  Marques commerciales  Ford Motor Company  Media  Pepsi-Cola Company  Philip Morris  Distribution  Industrie du tabac  Industrie des communications Index. décimale : 04.03 Gestion Résumé : How much do we know about why we buy? What truly influences our decisions in today's message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below the surface, so deep within our subconscious minds, we're barely aware of them? In BUYOLOGY, Lindstrom, who was voted one of Time Magazine's most influential people of 2009, presents the astonishing findings from his groundbreaking, three-year, seven-million-dollar neuromarketing study, a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what seduces our interest and drives us to buy. Among the questions he explores: Does sex actually sell? To what extent do people in skimpy clothing and suggestive poses persuade us to buy products? Despite government bans, does subliminal advertising still surround us – from bars to highway billboards to supermarket shelves? Can "Cool" brands, like iPods, trigger our mating instincts? Can other senses – smell, touch, and sound - be so powerful as to physically arouse us when we see a product? Do companies copy from the world of religion and create rituals – like drinking a Corona with a lime – to capture our hard-earned dollars? Filled with entertaining inside stories about how we respond to such well-known brands as Marlboro, Nokia, Calvin Klein, Ford, and American Idol, BUYOLOGY is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced – or turned off – by marketers' relentless attempts to win our loyalty, our money, and our minds.

Ring back / Jean-Marc Caudron  

Public ISBD Titre : Ring back : le coût vérité de l'électronique portable Type de document : texte imprimé Auteurs : Jean-Marc Caudron, Auteur ; Carole Crabbé, Auteur Editeur : Louvain-la-Neuve : Campagne Vêtements Propres Année de publication : décembre 2010 Importance : 54 p Langues : Français (fre) Catégories : Conditions de travail Tags : Electronique  Industrie électronique  Sous-traitance  Conditions de travail  Coûts de production  Chine  Inde  Thaïlande  Philippines  Vietnam  Mexique  Europe centrale  RSE  Foxconn  Nokia  Motorola  Sony Ericsson  Apple  Microsoft  Philips  LGSyndicats Index. décimale : 04.02 Entreprises Résumé : Derrière chaque téléphone portable se cache un réseau complexe de fabricants et un grand nombre de travailleurs, principalement asiatiques. La plupart des marques ne fabriquent pas les produits qu’elles vendent. Elles sous-traitent à des fabricants la production, moins rentable et plus risquée que la conception et la vente. Pour rester compétitifs, les fabricants diminuent toujours plus les coûts de production. La Chine fournit plus d’un téléphone portable sur deux, trois laptops sur quatre et la majorité des consoles de jeux. L’Inde, la Thaïlande, les Philippines, le Vietnam, le Mexique et certains pays d’Europe centrale fabriquent également des produits électroniques. Les marques, au sommet de la chaîne, négocient durement le prix d’achat, ce qui met sous pression les fabricants et surtout leurs sous-traitants et fournisseurs. Avec les distributeurs, elles engrangent la plus grande marge bénéficiaire. La majorité des grandes marques électroniques ont adopté un code de conduite et reconnaisse leur responsabilité vis-à-vis du respect des droits des travailleurs dans leurs filières d’approvisionnement. Cependant, dans les usines, les améliorations sont rares. La majeure partie de la chaîne d’approvisionnement reste non contrôlée. De graves violations des droits des travailleurs y sont toujours perpétrées. En ligne : http://www.achact.be/upload/files/RingBack.pdf Ring back : le coût vérité de l'électronique portable [texte imprimé] / Jean-Marc Caudron, Auteur ; Carole Crabbé, Auteur . - Louvain-la-Neuve : Campagne Vêtements Propres, décembre 2010 . - 54 p. Langues : Français (fre) Catégories : Conditions de travail Tags : Electronique  Industrie électronique  Sous-traitance  Conditions de travail  Coûts de production  Chine  Inde  Thaïlande  Philippines  Vietnam  Mexique  Europe centrale  RSE  Foxconn  Nokia  Motorola  Sony Ericsson  Apple  Microsoft  Philips  LGSyndicats Index. décimale : 04.02 Entreprises Résumé : Derrière chaque téléphone portable se cache un réseau complexe de fabricants et un grand nombre de travailleurs, principalement asiatiques. La plupart des marques ne fabriquent pas les produits qu’elles vendent. Elles sous-traitent à des fabricants la production, moins rentable et plus risquée que la conception et la vente. Pour rester compétitifs, les fabricants diminuent toujours plus les coûts de production. La Chine fournit plus d’un téléphone portable sur deux, trois laptops sur quatre et la majorité des consoles de jeux. L’Inde, la Thaïlande, les Philippines, le Vietnam, le Mexique et certains pays d’Europe centrale fabriquent également des produits électroniques. Les marques, au sommet de la chaîne, négocient durement le prix d’achat, ce qui met sous pression les fabricants et surtout leurs sous-traitants et fournisseurs. Avec les distributeurs, elles engrangent la plus grande marge bénéficiaire. La majorité des grandes marques électroniques ont adopté un code de conduite et reconnaisse leur responsabilité vis-à-vis du respect des droits des travailleurs dans leurs filières d’approvisionnement. Cependant, dans les usines, les améliorations sont rares. La majeure partie de la chaîne d’approvisionnement reste non contrôlée. De graves violations des droits des travailleurs y sont toujours perpétrées. En ligne : http://www.achact.be/upload/files/RingBack.pdf