Titre : |
Globality : Competing with everyone from everywhere for everything |
Type de document : |
texte imprimé |
Auteurs : |
Harold L. Sirkin, Auteur ; James W. Hemerling, Auteur ; Arindam K. Bhattacharya, Auteur |
Editeur : |
London : Headline |
Collection : |
Business plus |
Importance : |
285 p |
Langues : |
Anglais (eng) |
Tags : |
Mondialisation Concurrence Développement Politiques de développement |
Index. décimale : |
04.02 Entreprises |
Résumé : |
Globality is very different from globalization, which primarily involves large western corporations expanding their operations and moving aggressively into new overseas markets. Globality radically defines a 'post-globalization' world, where companies from India, China, Russia, eastern Europe, Brazil and Mexico are expanding beyond their home base, entering and building new markets, creating whole industries, and competing for customers, resources, market share and attention. |
Globality : Competing with everyone from everywhere for everything [texte imprimé] / Harold L. Sirkin, Auteur ; James W. Hemerling, Auteur ; Arindam K. Bhattacharya, Auteur . - London : Headline, [s.d.] . - 285 p. - ( Business plus) . Langues : Anglais ( eng)
Tags : |
Mondialisation Concurrence Développement Politiques de développement |
Index. décimale : |
04.02 Entreprises |
Résumé : |
Globality is very different from globalization, which primarily involves large western corporations expanding their operations and moving aggressively into new overseas markets. Globality radically defines a 'post-globalization' world, where companies from India, China, Russia, eastern Europe, Brazil and Mexico are expanding beyond their home base, entering and building new markets, creating whole industries, and competing for customers, resources, market share and attention. |
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